We were hired to create this three minute intro to a series of videos for an organization that helps ‘stalked’ women.

(We did not shoot the videos, we just created this promo.)

After talking with the producer, we decided that the women’s words were SO POWERFUL that ‘video’ would NOT be necessary.

The trick, however, was to decided on a technique for bringing in the titles that would reinforce their words and hold the viewer’s interest for a longer period of time.

It took us about 2 hours of experimenting before we arrived at an appropriate technique.

After that, it went pretty quickly.

This ‘minimalist’ approach to this video really made for a POWERFUL presentation.

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