Next, we went from scene to scene, and whenever possible, we added animated text and/or supporting graphics to engage the viewer and help convey the client’s message in multiple ways.

And of course, whenever we used text or graphics, they were constantly moving and/or ‘scaling’.

Lastly, in order to keep it ‘moving’, we also edited four separate music segments which changed throughout the presentation.

This video was created as a simple, three minute introduction to our client’s business.  We set up the white background, lighting, and then actually shot it at her office.

We decided to use a few techniques to make shooting her video as simple and quick as possible, and at the same time, get the best results.

Each sentence in the presentation was shot separately.  Then, the ‘best’ takes of each sentence were edited together for our ‘foundation’.